【About】
     Garments Co., Ltd. of Shanghai, Europe, in 2007 formally incorporated, the predecessor company was founded in 2001 in Zhejiang FRANISTION Garments Co., Ltd., from France FRANISTION authorized by the International Ltd. in China designed and manufactured clothing sales FRANISTION Series family of products.
     European Garments Co., Ltd. of Shanghai in China, Deputy District full of well-known international brands FRANISTION apparel products (high-end leisure suits, shirts, jackets, coats, T-shirt, jeans, casual pants, leather goods, shoes, clothing accessories and so on Congress more than 300 series Varieties.) In the Chinese market development, sales and management. The company mainly through franchising and networks in the form of self-employed professionals to build brand marketing model, in the internal management of the introduction of advanced international apparel industry management mechanism, great importance to cultural construction business training and expertise to promote enthusiasm and efficient work atmosphere and The friendly and cooperative team spirit, steady progress, the development of benign.
     FRANISTION brand style "classic fashion, leisure life," the second major axis series, all the design ideas and inspiration are derived from France, Italy and other European and international elements of fashion's top designers of the concept. With professional fashion design, "Fine, avant-garde, the natural" design, superb technology, excellent quality and accurate market positioning, to strive for progress, so that the Chinese market FRANISTION the industry has made eye-catching performance. FRANISTION men's casual work very carefully, as a whole to do every detail perfect, all the men's series are used carefully selected fabrics, draping them to meet the high demands of the men's taste, of-the-art material technology with exquisite design, fine FRANISTION highlight of the men's charm.
     With the flange poetry Dayton 08 start-up development strategy, the company will focus on the allocation of resources and optimize the product structure and improve core competitiveness, go to "internationalize" the road of integrated marketing resources, the formation of an industry value chain, With a collaborative industry value chain, and rivals to compete, to name Europe as a company to build first-class talents, first-class and first-class brand management business excellence.
【Corporate culture】
     We will be based on honesty and integrity
     Pursuit of the right values and moral values in order to develop
     We will be law-abiding, according to the principles of market competition
     For a level playing field
     We will produce quality products
     Human life more colorful and contribute to
     We will respect each other and play the spirit of innovation
     According to the performance, given a fair treatment
     We will be honest attitude, and cooperation in the unit to collaborate
     The pursuit of common development
     We have to carry out the operation will be for the majority of the shareholders and social development
     To contribute to a solid business
【Corporate】
     Company mission: classic fashion, leisure life into the idea of the success of fashion people's lives.
     Company philosophy of "respect for the individual": the best products to customers, excellent way to complete all its tasks.
     Corporate vision: to build enterprise-class, creating an international brand, "flange in the Poem Dayton brand apparel industry has become China's leading high-fashion business and leisure brand"
     Core values: the supremacy of the brand, respect and beyond, cooperation, innovation
     Human values: honesty, professional first, ask first, for the first collaboration
     Company purpose: "To the best benefit of interest groups"
     Business philosophy: strong combination to create brilliant
     Operating principle: "to meet the needs of customers, to create the best interests"
     Business strategy: "Integrated Marketing, multi-brand operators."
     The quality of the idea: give customers the best products and never left to meet their own.
     Code of Conduct:
     One. Goal to clear. Clear vision, success has been half
     II. Plans to science. Reasonable steps in order to take effective implementation of the
     III. Has to be self-confidence. A certain idea, never give up easily
     IV. There are ways to succeed. Think about things, their own innovative ways
     Five. Effective results. Less reason, the results of the most important
     VI. Have a modest degree. Guard against arrogance and rashness, and to fight for everything
     VII. To take the initiative to work. Passive waiting, nothing will
     VIII. Co-operation groups say. Student interaction, natural and harmonious coexistence
     IX. Wealth by the general trend. Chance of success, from sensitive sense of smell
     10. Love of doing things. Any act positively motivated